How It Works

As soon as shoppers stand in front of the mirror, they will see themselves in the live view with a warm greeting from Magic Mirror – “Welcome”. With the options to take photo or video with 360° view, shoppers save their first look in the mirror where they could later use to compare with their next look. Magic Mirror ‘remember’ the photos that shoppers have taken previously. Based on the unique identifiers such as name, membership ID, facial recognitions, etc., it intelligently compiles and displays the looks of the same shopper side-by-side to compare.

How It Works Wear and Compare

Wear and Compare Functions

Wear and compare is designed for fitting room.
It is a great selling where the sales staff has the opportunity to discuss different looks with shoppers, positively influences shoppers’ buying decisions.

Operation Mode

Operation Mode

A. Tablet:
Designed to be operated by sales staff where it can help the shoppers to execute functions such as take photo, choose snapshots of outfits that shoppers have tried on, swipe to toggle between snapshots, etc.

B. Built-In Touchscreen:
Designed to be used by shoppers themselves where they can select their looks from the gallery, input to share, etc.

Unique Identifier

Unique Identifier

A. Facial Recognition:
Magic Mirror continuously taking snapshot of shoppers’ faces at the back end and pulls the previous looks with the matching facial data.

B. Shopper Data:
Each session shoppers will input data such as membership ID, name or phone number as the unique identifier for their looks. All looks with the matching data will be compiled and displayed on the mirror for them to compare side-by-side.

Save Your Looks

Save Your Looks

A. Still Snapshot:
Saving shoppers’ looks by taking a full body snapshot with different outfits where shoppers can later pick to compare side-by-side.

B. 360° Video:
Magic Mirror records 5 seconds video, during which shoppers can spin around to take video with 360° view and see every angle of their looks from the video playback.

Notable Features

  • Facial recognition technology
  • Tablet-controlled operations
  • Video recording
  • Image recognition algorithm
  • Studio quality photography
  • User data harvesting
  • Mirror usage tracker
  • Digital signage player
  • Social media, email and QR code sharing
  • Gesture control
  • Branding and graphics customization capability
  • Data input via touchscreen
  • Online photo gallery
  • Print copies selection
  • Print photos

Case Studies