A web-based content management system that can be accessed from any networked location, designed specifically for shopping malls to manage and distribute the advertising contents to multiple units of digital signage at different locations.

Magic Mirror ™ digital signage is built on an extensible platform where it is able to interface with other applications and turn into a functional unit, for example, as an information kiosk, fun photo booth, wayfinding kiosk, ticketing kiosk or comment box, increasing sales potential and the customer experience.

Several search criteria are available to ease shoppers in finding their desired location together with the directional information to help them reach the destination. The built-in fast search engine enables users to quickly find the desired location just by typing in the relevant keywords.

With a wide range of readily available apps, Magic Mirror is a cost effective marketing tool which is highly customisable with your brand contents to match with any of your marketing events. Magic Mirror™ can be lease hire to the third party event companies for brand activations purpose, as a photo booth or game kiosk to entice the shoppers with interactive experience during their marketing campaign. It can eventually generate an extra revenue stream to your shopping mall with relatively low running cost.